Ian Dafilmoto.
Part 2 - The Proposal for my own Campaign
The Campaign: The campaign is about Mental Health in Men, but more specifically suicide in men
Aims and Objectives: The aim of the Campaign is to make men aware of Mental Health Issues, and the Objective is to make realise that Mental Health Issues Affects a lot of people, but I am going to focus more on Men, as
Target Audience: The Target Audience is going to be Men, aged 20 - 50 that do not realise that they might have a particular Mental Health Issue with themselves or that they suffer, but do not want to go and get help because they do not want to be seen as weak.
Campaign Message: The Campaign Message is to erase the stigma of having a Mental Health Issue when you are a Man, and just generally erasing the stigma of Men being able to cope with everything that is thrown at them
Campaign schedule:
consideration of seasonal
and calendar events:
going to Poland on 18th July to 2nd of August
End of school term July 25th July
Location and Scheduling of
Advertisements:
going to be based in Bristol, as this is the closest place to advertise the posters, leaflets
Also, the campaign is going to advertised on the Boomsatsuma twitter hashtag #boombox2016 to make the campaign easier to reachout to other people
Relevant Legal/Ethical Issues: The legal Issues are that if the campaign is viable and if the casmpaitgn .The ethical issues are that some men might not want to be included in this campaign as the stigma might not still not be erased. One legal issue is that I am not allowed to use any copyright material, as this would be illegal to do this. Another ethical issue is that it would not be possible if the owner of the campaign would not have enough money for the advertisement of the campaign.